Read to Achieve
The NBA Read to Achieve program is designed to help young people develop a life-long love for reading and encourage adults to read regularly with children. Read to Achieve is the most extensive educational outreach initiative in the history of professional sports. The Boston Celtics' Read to Achieve program consists of a variety of events including player appearances, school visits, book drives and the establishment of reading corners and learning centers.
In October of 2004, the Celtics began working with the National Braille Press to help supply blind children with reading materials. Over the past four years, players, coaches, media and members of the Celtics All-Star Reading Team reach out to more than 14,000 children at 45 local schools, while donating 13,000 books.
Working in partnership with the ReadBoston program, the Celtics are proud to present the Read to Achieve program to local students. Each year students in the ReadBoston program track the amount of time they read during the month. Students who reach their reading goals receive a special Read to Achieve prize. As an added incentive, the Celtics also host a monthly read-aloud event at a participating school with various members of the All-Star Reading Team.
The Boston Celtics have also opened two Reading and Learning Centers in Massachusetts. In May of 2002, the first Reading and Learning Center was opened at the YWCA of Greater Lawrence. The second was opened in November of 2003 at the Roxbury YMCA.
March 5, 2012 - Hale School
JaJuan Johnson and Greg Stiemsma read with students at the team's practice facility in Waltham.
February 6, 2012 - Winthrop Elementary School
Four Celtics players join 30 students at the Sports Museum of New England.
January 19, 2012 - J.F. Kennedy Elementary School
Keyon Dooling and JaJuan Johnson participate in a play with students.
November 16, 2011 - Elihu Greenwood Leadership Academy
Elihu Greenwood Leadership Academy welcomed Celtics legend JoJo White, Team President Rich Gotham, Lucky and 30 other Celtics staff members Wednesday afternoon for their Read To Achieve event.
March 15, 2011
West, Wafer Join Students in Lesson on Japan
February 8, 2011
Harangody, Bradley Read With After School Program Students
January 20, 2011
Pierce, West Join Students in Play at RTA event
December 17, 2010
Perkins Joins Students at Read to Achieve Event
October 8, 2010
Celtic and Local Students "Paint the City Green"
February 26, 2010
Celtics players shot PRIDE off the court at school assembly
January 26, 2010
Boston Celtics perform play with Madison Park students
January 26, 2010
Celtics recognize high-achieving students
December 16, 2009
Celtics Host a Special Holiday-Themed Reading Event
November 11, 2009
Celtics Host Reading Event Featuring Educational Animal Show
October 17, 2005
C's Visit Children's Hospital to Tape Special Reading PSA